Wednesday, 10 April 2013

Partnership & Collaboration: The Best Business Strategy

Building something from scratch always takes time and effort.

Ever since building my transcription business my focus has always been building my own relationships and clientele.  While that is a wise strategy, it has never been easy.

In the transcription outsourcing world where reputation and brand recognition plays a vital role, its an uphill battle for my unknown agency.

Five years after daring to dream big, I'm yet to connect with a law firm much less build a relationship!  However, things began to change once I started connecting with court reporting agencies.

Court reporters are authorised transcribers legally required to record and transcribe court hearings and proceedings.  And since qualified reporters are in short suppy (therefore in high demand) they always require assistance with transcription.

Just weeks after announcing "partnership"programs with court reporters and agencies we have now started building collaborating with not one but two agencies already.

While court reporting agencies are not our initial ideal clients, we need them to find our footing in the industry and for our stability and growth.

We provide superior verbatim transcription to court reporters so they can also grow their business and increase their production while improving their efficiency.

It's a win-win.  The perfect criteria for partnership and collaboration.

It also, in a way, depicts the reality of the increasingly unitary economy we operate in.  Collaboration by building good relationships is key to stability and growth in business.

Saturday, 23 February 2013

Do you do online marketing for your business?

If you haven't started marketing your business online, you might be losing out on a lot of revenue already.

Online marketing for your business can be as simple as blogging or maintaining a Facebook page or Linkedin profile.

For any business not to be found online can have negative impact on your brand. However small your brand or business, it is absolutely essential to be online. Every prospect that looked you up online and cannot find you is an opportunity lost for your business.

The least you can do is to list your business on list sites that cater to your industry or niche.

Google Local is an excellent listing service that is free of cost. It will help your business being found locally.

Apart from these basic online marketing tactics, you may even try advertising online using programs like Google Adwords or other PPC programs. Of course, these are not free, but can be used by any business with even very small marketing budgets.

So, start your online campaign today to beat your competition and be where your customers and prospects are looking for you.

About the author: Carey Suante is an accomplished transcriber who turned a transcription blog into a business thanks to internet. He serves hundred of clients via his website, TranscriptionPRO.net.

Thursday, 14 February 2013

Transcription Workflow Management Software

Do you use any transcription workflow management software?

I've been using Scribemanager as my online workflow tool. Workflow tool simply means that its used for client uploading and management of jobs available.

Although it's not perfect it still gets the work done.

Right now I'm sharing my thoughts on transcription workflow tool with a developer who is working on a transcription workflow tool.

What are your thoughts on workflow management for transcription? What features are useful and how does your ideal workflow management look like?

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